Google is Re-Branding Parent Company Alphabet

Hi-Tech Nilgun Salim
http://stocknewsusa.com/wp-content/uploads/2016/09/Google-is-Rebranding-Parent-Company-Alphabet-1024x519.jpg

The parent company of Google announced a renaming of their B2B cloud computing brand (Google for Work) adopting a new set of applications based on artificial intelligence.

According to media, this is Alphabet’s last attempt to compete with Amazon and Microsoft.

Google VP Diane Green claims the hi-tech giant achieved a significant progress in the technology and customer service departments.

The cloud-computing service uses individual servers connected to the Internet in order to manage and process data. On the other hand, Google is using the data to offer users a wide range of apps, most of them from the editorial and mailing area. In addition, the service provides entrepreneurs to store the information, creating a data resource.

‘We are approaching very fast to our competitors’, said Green, who worked for VMware and joined the Google last year.

Experts believe Google has pretty big chances to catch up with Amazon and Microsoft, who are the current leaders in the cloud-computing industry.

Despite the fact they don’t have a separate division for their financial results for each quarter, Google reported a 33% increase in the ‘unknown income’ department, analysts believing this is due to the cloud computing service.

Earlier this month, Google paid an estimated $625 million dollars to acquire the Apigee Corp. software company.

On Thursday, the American giant announced their new partnership with Accenture, meant to create new cloud services for their clients from the retail, healthcare and finance industry.

Google recently added a US data center in Oregon in order to speed up service and next year will open more in Virginia, Mumbai, Singapore, Sydney, São Paulo, London, Finland and Frankfurt.